My work

I was a newspaper journalist, before news went online, and moved into digital media in 2009.  In my current role as Digital Advisor for Yarra Trams,  I am responsible for future direction and everyday management of web, social, app and customer projects. I have implemented a Hub and Spoke model to manage web, app and social content and conversation, including digital governance, guidelines, standards, training and reporting.  In the past 18 months, our social community has doubled to more than 120K followers.

Guest blogs

Freelance writing